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At the UK launch of Crown Advantage, Anglia Crown caught up with Torus Pak® entrepreneur Rickard Gillblad.

Torus Pak entrepreneur Rickard Gillblad at the Crown Advantage launch

Torus Pak entrepreneur Rickard Gillblad at the Crown Advantage launch

How did it all start?

Prior to 2003 I had been working in management consultancy when I came across a gap in the market for a truly innovative product that could help reduce food waste and decrease energy consumption. Most developers look at what is there already and try to improve it. I wanted to take it back to the drawing board and start from scratch in order to produce something really innovative and a worldwide first.

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